How much is the salary of a newly graduated marketing staff?

Marketing is one of the industries with high growth rate and job opportunities as well as stable income. Most companies and businesses choose Marketing as the core role to sell products to customers. With the trends and needs of so many companies, should you pursue a career in Marketing? How much is the salary of a marketing staff fresh out of college? In this article, we will help you answer these questions!

What is Marketing?

It is difficult to fully understand the definition of Marketing, according to experts, Marketing is the process of reaching potential customers through activities such as: market research, data analysis and understanding the needs of customers. client. Marketing appears in almost every stage of a product: from the stage of product formation and development, product promotion, distribution, etc. And also after-sales customer care.

Modern marketing was formed in the 1950s, until now with the development of the Internet, the era of Digital Marketing has taken apart the traditional channel of TV, modern marketing today uses other online channels to transmit messages and Your products get to your customers faster. Therefore, the job opportunities in the field of marketing are expanded and attracted more students to study this field.

Outlook of the marketing job market

Even when the economy fluctuates, the demand for employees and experts in the field of Marketing is always stable. Companies and businesses always have needs for product marketing, strategy development, advertising, solving customer problems... Therefore, it is indispensable to have departments such as: Content marketing, analysis. data, advertising, PR, brand development….

Probationary period

Depending on each business and specific position, the probationary period for Marketing staff may vary. Normally, according to the Labor Law, we try to work for 2 months, but with different positions and ranks, the probationary period is also shorter or longer as agreed by the two parties.

New graduate marketing salary

Marketing students, upon graduation, receive both a welcome from businesses and a reasonable salary. So what do fresh graduates need to do? In addition, you can also refer to how to negotiate salary with employers so that it is reasonable!

The salary of marketing staff just graduated also depends on the number of hours they work. Normally, if you work part-time, the salary for new marketing graduates will be from 1.5 million to 2 million/month.

With a full-time job and during the probationary period, you will receive a hard salary, the new marketing salary is equivalent to 5 million - 6 million / month. After the probationary period, the starting salary of new marketing staff will be about 7-12 million/month.

Marketing staff salary by years of experience

Also depending on the field in the Marketing industry, you will receive different salaries. According to the analysis of the recruitment site Indeed, the average salary of a Marketer in the US is about 61,377 USD/year (equivalent to 1.4 billion VND).

After many years of working and dedicating to the company, Marketing staff will accumulate considerable experience. According to each different level, the salary of the student also increases gradually. Marketing staff's salary is about 6-8 million + bonus. With the position of manager, manager or marketing director, it will be about 20 - 30 million VND/month.

In addition, you can also refer to Marketing staff jobs with a variety of salary and experience!

Career opportunities for fresh graduates

Currently, Marketing is classified as one of the top industries with great attraction and development. Marketing is the industry that includes customer-oriented activities aimed at satisfying the needs and wants of customers through the process of advertising, marketing products and services, and developing brands.

The biggest goal of Marketing is to become a sustainable bridge between the company and customers. Given the importance and great role, the need to recruit personnel to meet this demand is very large. Marketing is also a career trend that has been highly oriented by young people in recent years.

According to statistics from the Center for Forecasting Human Needs and Labor Market Information in Ho Chi Minh City, the Marketing industry needs about 10,000 workers or more per year. The results of the online human resource survey also show that the Marketing industry is leading in the top 6 fields with the highest demand for human resources.

The majority of recruitment on bulletin boards in Vietnam is in the field of Marketing. Opportunities for career advancement are very high, with many small and specialized professions including: research, market survey, PR, market development, sales, etc.

Besides career opportunities, there are also challenges for you to really want to challenge yourself. The more attractive the recruitment demand, the more intense the competition will be. Therefore, it is necessary to have a clear direction to have the correct direction.

Marketing is the broad definition. Specifically in the field of Marketing you will have the opportunity to advance according to each level as follows:

PR staff.

Marketer.

Content marketing.

Copywriter.

SEM staff (Adwords)

SEO staff.

Marketers.

Corporate communications assistant.

Brand management.

Enterprise communications management.

Public relations management.

Head of Marketing.

Marketing manager.

Market research director…

When will you be promoted?

The question of salary of marketing staff just graduated and promotion opportunities of marketing staff are quite interested by young people. Like other professions, in order to advance to a high position, you must go through the time of dedication, achievements, skills required of marketing staff, as well as contributions to the company. Therefore, the first 2-3 years will be an opportunity for you to devote and advance to the position of team leader.

In addition, success in the field of Marketing is also measured by projects, strategies, and beautiful profiles, the more opportunities you have for promotion. Really hard-working and talented people can get marketing director position in 5 years…

Opportunity to increase income

This will be an opportunity to increase income for new Marketing students. In addition to working hours at the office, you can earn extra income in your spare time or in the evening by receiving additional small projects such as: Running Facebook ads, Google adwords, Content, Seo, or even freelance design. Although you will not receive as much compensation as working in a company, this will be an opportunity for you to develop your career, gain experience at work, gain more relationships and, more importantly, earn an extra income. .

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