Why Content Marketing Fails and How to Fix It - Insurance Finances

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The truth is….

BEST FAILING CONTENT

It cannot be viewed, shared or downloaded. It does not generate leads or sales. It's just… .IS.

But at the same time, the content is not free. So when it fails, that's a problem.

• Unsuccessful content is a waste of time


• Unsuccessful content is a waste of money


• Unsuccessful content wastes your attention away from something that could work better


• Unsuccessful content often gets expensive ads


• Unsuccessful content creates stress for you and your team

The content isn't free, so when it fails, that's a problem. #contentmarketing Click to Tweet

Plus, your boss (even if it's YOU) hates content that fails.

I've put together a short webinar to help fix failed content.

My team at Convince & Convert and myself have worked closely with dozens of iconic brands on content marketing success and optimization. We've taken everything we've learned over the years and squished it into this free training course.

You' I will learn how to:

• Increase content relevancy


• Calculate content value and real ROI


• Think like a TV network and STOP random actions on content that never works.

Click here now to see Why content fails and how to fix it

In-depth Repair for Your Broken Content Marketing

In addition to the Webinar, we just launched a brand new, comprehensive, up-to-the-minute online training academy:

Transform Your Content Bookmark Eting Course: The Ultimate Training Course for Increased Relevance, Effectiveness, and Success

We created Transform your content marketing course to help you fix underperforming content once and for all, and create yourself a new system that will increase relevance and effectiveness.

The course has 8 modules that you will love. A workbook. An exclusive Facebook group for questions and interactions with me and my team. Plus, lots of extras and value added bonuses, such as downloadable, customizable templates. And, it's super affordable, with a satisfaction guarantee.
Risa Engel took our previous course (this new one is better, frankly) and she said:

“I have learned a lot from this course. It is very actionable! I feel like I'm saving the school $20,000 – $40,000 in consulting… .and I'm in control. ”

Here's what you'll learn through the 8 modules:

• Do you have too much content or too little?


• How to tie content goals to business goals


• How to Calculate Actual Content Marketing ROI


• How to better understand your audience


• How to use segmentation and personality to create successful content


• An exclusive process to discover what your audience needs to know before buying from you


• How to map an audience that needs creative content on


• The power of content is worthy of expression and how to plan and create it


• Why you need quarterly “special” content and what formats work best


• How to determine the right content method for your main audience (text, video, audio)


• The important difference between onsite and offsite content marketing


• How to track your competitors to see what works for them


• How to reuse and repackage content you already have (save time!!!)


• The best way to manage content


• How to get user-generated content and how to get permission properly


• How to build a content approach into your content marketing strategy


• The best way to create, fill and update your editorial calendar to keep you HAPPY, HAPPY and SUCCESSFUL

We fully guarantee Transform your content marketing course: The ultimate training to boost relevance, effectiveness, and success will be worth your time and money.

If you come across the show and don't like it, I'll buy you any other course (from anyone, about anything) for the same price.

You take no risk. Let's Make Your Content Marketing Better in 2019 HOWEVER, shall we?

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