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What is mascot? - News Boss

The costumes mascot Mascots have become very popular nowadays. In addition to being used in big events such as the Sports Festival, they are also used at other events to attract attention to customers and promote product and brand images.


What is mascot?


You are watching: What is a Mascot?


BINGO – Specializes in mascot rental in Ho Chi Minh City. Ho Chi Minh City


What is mascot?


Mascot is derived from the French word "Mascotte" which means lucky charm. This word is used to describe anything that brings good luck to others.


Mascot as understood in the Vietnamese sense is a mascot - an animal or a plant or things created by humans, so we collectively call them objects. As such, they can be simulated from reality or created by humans, but the only important thing is that they all represent luck, good fortune with positive connotations.


Where are mascots used?


Types of mascot mascot costumes are often used in:


Olympic


What is mascot?


World cup mascot 2014 Tatu


They often appear at sports festivals as the event's mascot, you will easily hear it mentioned: The mascot of the 2014 world cup in Brazil is the Tatu, the sports mascot often used for marketing for a certain program or team.


Accompanying Goodwill Ambassadors


What is mascot?


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Mascot next to the goodwill ambassador


On the street


What is mascot?


Besides the iconic Mascots, you can also easily see them on the street, attracting attention, interest and curiosity to passersby. They are called street Mascots.


What are the advantages of using mascot?


Currently, the use of mascot mascot costumes has become very popular. You can see funny, adorable images of mascot characters everywhere. So what advantages does mascot have that make it so popular? What are the benefits of using mascot? Let's find out together!


The use of mascot will help:



  1. Attract attention


Most of the places specializing in designing and renting mascots use familiar images, designed with lovely and funny shapes such as cartoon characters, comic characters or certain symbols, … so it is easy to attract the attention of people around, including children or the elderly.



  1. brand promotion


Using mascot mascot costumes at mascot rental places is one of the methods of product advertising and brand promotion applied by many businesses. Instead of using mascots designed according to the images of characters in cartoons and comics, businesses can design mascots according to their product images or brand logos to increase customer awareness. and engrave those images in the mind of the customer.



  1. Save advertising costs


Instead of having to use many different advertising methods but still not achieving the expected effect, using mascot is an effective solution for you, both cost-effective and highly effective in promoting products. products, brands.


Events that often use mascot


What is mascot?


Mascot for Fristi milk brand produced by BINGO


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With marketing by mascot you pay attention to the symbolic meaning, the spiritual meaning that the mascot represents, combined with the subtlety in color, the performance is the first element that touches your customers


With many advantages and utilities, mascot is more and more widely applied in different events. Specifically, mascot will be used in:


Product launch event, grand opening


For events that need to attract customers' attention such as new product launch events or company opening events, shops, etc., using mascot is an effective way. The mascot outfits will attract attention


Marketing campaign, promoting business image


In developed countries such as: UK, France, USA, Italy... you will find that Mascot is used a lot by companies to build brands to bring products closer to the public.


If you are building ideas for a marketing strategy for a product or service. Or do you simply want where your products appear to attract people's attention? Then the use of mascot mascot at mascot rental places is an extremely unique and suitable choice.


Outdoor movement events


Businesses can rent mascot mascot sets to use for outdoor activities such as racing, endurance running, etc. to both attract participants and make the atmosphere of that activity better. more vibrant.


Children's events


Surely the children will be extremely excited when they see the funny and lovely mascot shapes. Therefore, in events for children such as Mid-Autumn Festival, Children's Day, etc., please use mascot costumes!


If you are in need of a uniquely designed mascot mascot costume according to your requirements, please contact Hotline: 037710296 Please!


You can also access: to refer to the hottest mascot costumes today!


See more : Bingo – a professional mascot supplier


See also: EMR, EHR or PHR ?


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Diệp Quân
Nguyen Manh Cuong is the author and founder of the vmwareplayerfree blog. With over 14 years of experience in Online Marketing, he now runs a number of successful websites, and occasionally shares his experience & knowledge on this blog.
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