The ultimate purpose of building a website is not to convey a message to customers to stimulate them to buy products? Therefore, a beautiful website is not enough, I need to know what I want to convey to customers in it, what highlights of the brand are shown. From there will determine the layout of the website, how to display the most appropriate information. That is why a beautiful website interface is extremely important.
Beautiful website interface needs to meet standards
What is standard? How do I know?
Calm! I will list them below, so that you know what the interface of a good website needs to be, just follow this checklist:
Website providers must be trustworthy
You want a beautiful website interface, but the first thing you need to do is find a reputable website design service provider. If because of the cost difference of a few hundred, or 1 million, you choose for yourself a cheap service provider, it is easy to encounter the following problems:
Cheap websites mainly copy the interface from other sites, so they don't understand the code inside, when errors arise, they will not be able to help fix or upgrade when needed.
The security of the website is not guaranteed in the future and you will easily have your information stolen one fine day.
If you don't understand the code, your cheap themes will be spammed with bluffs. This is real. Usually small web developers will take advantage of making a few hidden links on your website to serve their certain needs. Therefore, it is best to choose a large unit, many customers are using it for prestige.
So how to find a reliable website design unit?
Very good question. Here are a few tips for you:
First, take a look at the company's website product itself. If their own website is not beautiful or invested, then their products are only on par.
See what customers are using to say about them (Through forums, Facebook Reviews…). The method can be looked up on Google, or asked questions for people to discuss.
Check the development history, is the address clear, large or small? Do they have many customers using them? Is there any customer service? How to go to the supplier's website to find out.
Beautiful website interface is a priority
Human ego often falls off before the beauty, all will drop their reason. It's like guys standing next to pretty girls, or sisters facing handsome boys. So Beauty should always be a top priority.
So what is a beautiful website interface?
Beauty has no standards, it's just opinion. and the beautiful majority opinion is when neat, clean, everything is arranged in harmony, good looking.
The same goes for the website interface. It's an overall good combination of images, fonts, layout, colors... Usually, there will be a stage to get the desired request from you, then the service party will close the request, on the layout (roughly the drawing of the layout of the web interface described according to your previous requirements). When you close ok, they will send you the website design for you to preview, it is very sparkling and pleasing to the eyes.
So you just need to do a good job of submitting the request and approving the design file. Then everything will be done exactly the same. And if after operation but "bad", then remember to review the image standards, character length ... and fine-tune.
Beautiful website interface or not depends on the operation process.
Page load speed no more than 3 seconds
No one likes to wait. Therefore, must pay absolute attention to website loading speed, avoiding the case that customers have to wait to see your product. They will not be patient enough, will break out and look elsewhere.
How to test download speed?
Use Google PageSpeed's tool. Paste the website URL and wait a few minutes. You will get the analysis results.
Smart navigation, easy to operate for users
Just like users love a beautiful website interface, making it easy for them to operate should also be a priority
Website is like a store. If you know how to arrange goods properly, with clear instructions, it will be easy for customers to find the products they want (Like in BigC and Vinmart supermarkets).
The same goes for website navigation. Need to divide categories and products easily to understand, let customers find what they want to buy easily. There are many different categories of categories in the form of Horizontal Menu, Vertical Menu, Mega Menu... In each menu there will be many menu levels from large to small. If the menu level is more detailed and customers only need to hover on the menu to understand what content is in your website, the customer's search will become easier and more convenient.
Put yourself in the shoes of a customer and visit your website "behavior" once.
You should ask questions like:
- Are these steps reasonable?
- Do customers have to go to the product detail page to make a purchase?
- Is this icon on Mobile too small?
- Does this banner frame on mobile display small on mobile?
- Is entering payment information too much of a hassle?
Then you will understand whether you should choose that interface or not? Seeing something unstable, difficult to manipulate… is to fix it immediately. Don't turn your website into a matrix of problems.
Remember to make purchases easily and quickly on both computers and mobile devices.
Website needs to be optimized and search engine friendly
Friendly to the search engine, your future SEO work will be less difficult and costly. The opportunity for keywords to be on the top will be higher than your competitors, and automatically you will have more sales. However, this case is a bit difficult, without professional knowledge you cannot know what a standard SEO interface is.
The standard SEO means that your website must best support your SEO running later, it can be the standardization of H tags (H1, H2, H3, ..), or the way to put content for other pages. title.
Display beautiful website interface on all devices
When checking any interface, you should not only check on one device, but need to check on different devices such as desktop, mobile, tablet, etc. A website is considered beautiful when it ensures a beautiful display at all. all devices (The term is called Responsive).
Website is SSL secured
If you don't have an absolutely secure website, just a little bit of neglect is enough that hackers can easily steal information from your website such as: customer information, source of goods, goods status,...Read More Moreover, the website is well secured, which is also an important criterion in Google's search algorithm.
To protect the website, it is necessary to have absolute security barriers such as international standard HTTPS and SSL, then all your customer information will avoid all risks of virus and hacker attacks.
Easy to use
Observing an interface on the outside only evaluates whether the interface is beautiful, eye-catching and attractive to viewers. As for the future use and posting of information on the website, you need to be logged in to the website's administration system.
If you buy a cheap website that is copied (clone) from any site on the network, then your administration will face a lot of difficulties. If you want to change a text, a phone number, or any image, but you don't know where it is in the admin section, it's like finding a needle in the sea and takes a lot of your time. When you first start working with the website's management system, you should have a support person - someone who understands the website, after some manipulations, you can better grasp the structure of the website's interior and have can be manipulated later.
Products that seamlessly connect multi-channel, multi-platform
Maybe at the moment, you have not seen this super-truth. But look at it 5-10 years later, what will it be like?
You not only sell on the website, you are also greedy to sell on e-commerce platforms (Lazada, Tiki, Shopee…), sell on Facebook, open more store chains… At that time, do you want to:
No matter where customers place their orders, all orders will flow to one place for you to control and complete orders easily?
Instantly know the detailed quantity of goods on each channel. All operations of exporting/importing/checking stock... are memorized and automatically calculated by the system for the remaining quantity of goods according to each channel, each branch...
Centralize customer data in one place, convenient for taking care of and promoting promotional programs.
The website interface is beautiful but must be suitable for the purpose of conveying the message
Interface close to the industry and purpose of use
In terms of interface, it also depends greatly on the industry or the idea of the online shop owner. For example, there are many people who build websites with the main purpose of selling products, they always want to show many products and classify products into different floors on the website. From that orientation, you should choose an interface that can show 4-5 products per row and support at least 5 product floors in the admin section.
As for websites whose main purpose is.If you want to promote your company's image, then you should choose a structured website.with multiple slides, banners or multiple.space to show news. Because the image is large and clear, the information is provided fully,.Nice layout, not too focused will create.attraction as well as trust .with people who come and visit your website.
The selection of a website interface.ryes with your wishes is very important because it will reduce the.spend.custom fees later. There are many cases where the costs incurred in.process.Website implementation is more than spending money to buy a pre-made template.
Design your own interface
And if you are hatching new ideas for your website, you want your website to be unique, or have a lot of features that you want to use on your website that the templates don't meet. You can ask to design an interface just for you.
However, this form will sometimes cost you a lot of time and money to deploy the website. And when starting to make your own interface, you need to note the following points:
- Find empathy with the designer
- Make clear requirements for website implementers
- Meet and work directly
- Understanding of websites and applications that support sales
Coming here should be enough for you to know how to choose a standard sales website interface. Now it's just a matter of getting to work. Hope you find a beautiful website interface that suits your wishes.
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