Super effective SEO techniques 2019 - Insurance Finances

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How many times have you tried to find effective web SEO tutorials but get lost amidst the huge information forest on the Internet?

Fortunately, you can find all 81 SEO website tricks right here, without having to spend time away.

This article will tell you the full information about tips seo website effective!

Warning: The techniques I compiled below are very basic!

If you SEO has been long and have redundant real-world experience? Believe me, at least one thing listed below you have not done for your website.

And the good news is, you can do it by yourself!

Get started now!

Contents [ hide ]

• Keyword research
  • 1. Get to the target keywords 
  • Select the "keyword information" instead of the "keyword navigation"
  • 3. Find low competition keywords 
  • 4. "Steal" the keyword competition for your website!
  • 5.Install the notification to know the new Competitor's Keywords immediately
  • 6. Check the "potential traffic" of the target keyword
  • 7. Find out what your website is missing
  • 8. Find out the real questions that users want to know and answer them with useful content
• Content
  • 9. Find ideas for creating content for any keyword
  • 10. Use the actual case study in the article
  • Attract the reader's attention right from the first line
  • 12. Content should be easy to read 
  • 13. Do not try to write long lines to increase the article length
  • 14. Link out very well for the reader and for both effective SEO
• ON-PAGE SEO
  • Insert keywords into article titles and other appropriate places
  • Try to create a prominent title, stimulating the reader
  • 17. If you are an e-commerce website. Include keywords that represent "intent" of potentially profitable sales.
  • Increase your website clickthrough rate (CTR) meta description
  • 19. Meta description tags determine the majority of clicks on your website
  • 20. Website content optimization
  • 21. Make sure your website is compatible with all devices
  • 22. Get more traffic from Google Image
  • Set the URL short, reflecting the content idea
  • 24. Minimize content duplication to please Google Panda
  • 25.SEO local
  • Choose a brand name domain, rather than the domain name has the correct keyword
  • Improve website load speed by applying Google suggestions
  • 28. If you use WordPress, install the Caching Plugin
  • 29. Installed AMP (Accelerated Mobile Pages)
  • 30.Set Up Rich Snippets / Structured Data to increase CTR
  • 31. Find High Ranking Keywords But Low CTR ... Then improve CTR to pull traffic
  • 32. Frequently refreshing the content
  • 33. Build links
  • 34. Backlink broken
  • 35. Steal the broken link of the opponent
  • 36. Focus on building traffic links
  • Do not underestimate the backlink No follow - Pay attention to the balance between link Doffolow & No follow
  • Use anchor text keywords correctly, but do not overuse
  • 39.Remove / Disavow the bad backlink
  • Follow the backlink of the competition
  • 41. Find the sites that link to many competitors ... and they will definitely want to link to you always.
  • 42. Find the backlink of the opponent
  • Find the content of the most backlinked competitors. Write a better story and steal their backlinks!
  • Create a "Linkbait" strategy to capture multiple backlinks and traffic
  • 45. Use Ahrefs Alerts to increase your outreach rate
  • 46. ​​Use marketing tools to email at large scale
  • 47. Diversify content and post them in a variety of formats
  • 48. Get link from wiki pedia
  • 49. Answer the questions on the Quora / Forum website to pull the traffic
  • 50. Search for backlinks from the times your brand is mentioned
  • 51. Do not hesitate to start your own blog ... Then your blog will prosper over time only!
  • 52. To be noted for the use of your copyrighted material. (yes, a backlink!)
  • 53. Add internal links to "promote" content
• SEO Techniques
  • Build a page structure that helps you navigate Link Juice to the entire website
  • Use Canonical Urls for Duplicate content
  • 56. Use www or not www (not both)
  • 57. Block Robots from "sensitive" content.
  • 58. Use 301 redirect for pages that have been moved / deleted.
  • 59. Use the Content Delivery Network (CDN) to serve your content
  • 60. Install the SSL certificate on your website
  • Identify hidden indexing issues by typing "site: mydomain.com" on the search appliance.
  • 62. Get advice from Google about what you should fix on your site
  • 63.Submit Sitemaps to help Google crawl your site
• Other tips
  • 64. Delete / no Index the content Thin
  • 65. Check your site for hack / insert strange links.
  • Find the cause of the sudden drop in search traffic
  • 67. Pay attention to the penalty message of google
  • 68. Unlock the "not provided" keyword by linking Google Analytics & Google Search Console ... (in part).
  • 69. Filter out Junk Traffic
  • 70. Track outbound links with event tracking
  • Make your content easy to share
• October 2018 Update:
  • 72. Add the Breadcrumb Path to your page
  • 73. Set up tracking on the website
  • 74. Compress & Optimize Your Image:
  • 75. Reuse existing content
  • 76. Make your site mobile-friendly
  • 77. Learn / test as much as possible
  • 78. Pay attention to the situation of Google Updates (And the Case Study in the world)
  • 79. Patience
  • 80. Do not spam
  • 81. Choose the right path
• Epilogue

Keyword research

Keyword research should be the starting point for any SEO campaign.

Why?

Because if you really do not know what your customers are looking for in your market. You make a bad luck, the results will also be very bad luck.

Let data information determine your strategic direction.

Here are my tips to help you research your keywords more easily.

1. Get to the target keywords 

Many people are experiencing these two errors when choosing the target keywords:

• Optimize unrelated keywords on the same URL
• Optimize 1 keyword across multiple URLs

Remember: every page / post on a website should target only one main topic.

You can send your site content to a friend and ask if they know what "this page is about" not to be able to select the correct keyword.

It is important NOT to optimize the same keyword on many different pages .

Since Google usually only chooses one of these pages to rank that keyword, and if it does not rank it on the top of your list, it's a shame.

When optimizing one keyword on multiple URLs, the extreme likelihood you are having problems with Keyword Cannibalization errors.

However, you should always use Google to search for that keyword before you start doing it because it will help you know what is the best content for a keyword in the eyes of Google.

If most of the results are so different from what you are trying to SEO, then this keyword may not be a good choice.

Similar to keywords that appear in multiple SERP features (e.g., feature snippets, Adwords ads, shopping results, etc.). They will push organic ratings down, resulting in lower CTRs and less traffic.

Select the "keyword information" instead of the "keyword navigation"

Sometimes you may find a search keyword "ecstatic" during keyword research. However, a keyword with a large search volume, does not mean it will be a good choice.

You have to consider the "intentions" behind the search.

> What is search intent? 4 kinds of keywords according to search intent and optimized content method to increase the user experience , rank top keyword series.

For example, " Google Analytics " could be like a good keyword to try and rank at first sight. Since there are 1 million searches per month! Terrible yet.

But…

The majority of searches are just those who want to sign in to Google Analytics. Maybe they will not even notice the site at position 2. Just click on the first position to go to GA.

Personally, I search from Google Analytics dozens of times a day (maybe I should make a bookmark for it ^^)

Now, if we scroll down, we'll find the keyword "how to use Google Analytics."

There are about 1,900 searches a month. There are certainly about 1900 different people looking for this guide. Obviously, this is a better choice.

However, it is not necessarily only about search volume of keywords (unless you sell ads).

You should seek to rank keywords that bring value to your business (i.e., those who bring in traffic will convert into leads and customers).

Here are some questions that will help identify potential keywords:

• Are people looking for this keyword likely to want to buy what you sell?
• Is there a clear way to convert traffic from this keyword to a potential customer?
• Are keyword searches large enough and worthwhile from a business perspective?
• Does search volume come from your target country? (where your customers are)

If the answer to any of these questions is "no," then you should choose another option.

3. Find low competition keywords 

In case you are new to website building and your website is not reliable. Then you can hardly rank highly competitive keywords.

You will do it, but it will not be easy.

So I recommend that you start with easy-to-understand keywords. That will be the fastest way to pull traffic to your website.

The way to test the competitive level of the keyword is to Ahrefs , Keywords explorer and see the competition index in keyword KD(Keyword difficulty)

For example, if you want to "flip" in the keyword "seo services" like GTV SEO we would probably be difficult if right from the beginning immediately on this keyword.

But it will be easier if you type in the keyword "master seo service"

Refer keyword search guide "ghost" helps you pull thousands of traffic only with standard SEO content .

4. "Steal" the keyword competition for your website!

It's great if you can know exactly what keywords your competition is topping up. And how much traffic do they bring?

And better than Ahrefs can tell you that!

Just enter your opponent's domain name and then go to "Organic Keywords".

Site Explorer > Enter your opponent's domain> Organic search > Organic keywords

You will get a list of all the major keywords that your competitors are ranking. Cool!

Refer to how to build SEO Keyword Pack in 5p by analyzing opponents through keyword research video SEO 2017

5.Install the notification to know the new Competitor's Keywords immediately

Keep a close watch on the content strategy of your competitors by tracking their new keywords.

Why? Because if your competition targets a new keyword, you'll probably want to rank from that as well.

You can set a warning in the Ahrefs. After that, Ahrefs will send you an email alert every time your opponent has a new keyword ranked.

On the Ahrefs toolbar, select Alerts > New keywords > Add alert > enter your opponent's domain> set report frequency> Add

Simple, but very effective!

6. Check the "potential traffic" of the target keyword

Most of the websites on the top (especially the top 1) have lots of long keywords, in addition to the main keywords.

Therefore, just looking at the search volume of keywords alone is not enough to know all the "potential traffic" where.

So how to measure the potential traffic of any keyword?

Simple ... look at the top 1 traffic website is how much

For example, the keyword "best VPN" has a search volume of 105k

But when you pull down the Keywords Explorer Overview, you will see monthly pulls up to 180k + traffic per month.

Because every website has top rankings from a lot of long keywords. The actual potential traffic from "best VPN" exceeds the estimate.

7. Find out what your website is missing

"What You Miss" - here I mean the keywords you have ranked opponents that you do not have.

That's not good, right?!?

Fortunately, you can solve this problem with Ahrefs

Site Explorer > Enter domain > search > Organic search > Content gaps > Enter the domains of the opponent> Show keywords

From here you will know what your current content is. Top keywords that you do not have.

Below is a picture showing the keywords that GTV SEO does not have competitors in the market.

8. Find out the real questions that users want to know and answer them with useful content

Questioning Sites (like Quora) is a great source of ideas for you to find great keywords / content.

The secret is to find the questions that have been asked many times. This indicates that no good answer is found on Google, people are asking here.

Add another tip for you:

If you search for a keyword, the search results page Quora or other similar site in the top 3, the keyword may not be very competitive.

And if it's not too competitive, then it's a chance for you!

The question is: How to find these "opportunity" keywords. Again, use the "Organic keywords" report from Ahrefs site explorer

Site Explorer > Enter Quora.com> Organic keywords> Filter words related to your market> Filter top 3> Sort by volume

Here, we can see that Quora ranked # 3 for the keyword "SEO lead" (with 450 searches / month) ...

All we need to do to defeat Quora in search results by creating better content involves the word "SEO lead"

Great!

You can also find other related keywords with Ahrefs Keywords Explorer:

Keywords Explorer> Enter Related Keywords> Phrase Match> Filter by "what", "how", "where"

Content

Keyword research phase ... Done!

Now you can get ready to create content around these keywords.

This is considered to be the most essential part of SEO.

After all, you can not rank without content! Creating good content is an art and a content writer or an artist! Start.

Learn what content marketing is  and 39 latest marketing strategies 2018 before you start.

9. Find ideas for creating content for any keyword

Many of you have the problem is not know what to create content for keywords to optimize. I myself, too. But it is hard to come up with wisdom.

Why not study the best content first? Also with Ahrefs, you can easily study.

Just:  Content Explorer > Enter the theme of the keyword> Explore

In case you have a keyword idea in mind, what about it? Choose your opponent & compete directly!

Now go to the " Top Content " section of Ahrefs Site Explorer to find out what competitor's content is most shared ... then try to create something better than that!

Site Explorer > Enter your opponent's domain> Explore > Pages > Top Content

You will have a list of the best content of your opponent, ranked from top to bottom.

Learn the ideas of this article, invest in the effort to create a new content better, more attractive, in line with the current search trends.

10. Use the actual case study in the article

There is a simple way to highlight your content when writing about popular keywords: write about real life examples.

Include in the article the actual data is a good way to create trust and simulate your product or service.

Reference case study market "old laptop hcm" the article analyze SEO competitors our

Attract the reader's attention right from the first line

OK, someone clicked on your website from the search results ... Or there! But you only succeed half way.

Your next task is to keep readers on your site. That is why you must make a strong impression from the first lines of the introduction:

Here are some tips for you to write an impressive opening:

• Try short, concise
• Straighten up: What readers will know when they read your article
• "Bait" the reader

The first two words are clear enough for you to understand. But how to "drop bait" readers here?

Basically, you need to make the reader happy with each line they read ... and do not want to hit the X button.

Dropping the bait here means suggesting a slight problem, prompting for content that is about to be read to the end-user. This is the best way to keep them.

But, the important thing is ...

No "tricks" are effective if the content you write can not answer the problem readers are looking for.

Fortunately, there is an easy way to find these queries. Just go to the "organic keywords" section of the Ahrefs.

Enter any URL that you will get a list of all the keywords that pull the traffic to that page.

12. Content should be easy to read 

There is nothing worse than clicking a search result that reads an article that does not understand what the "engine" is all about.

You must avoid this at all costs.

Here are some suggestions to keep the article clear and easy to read:

Just paste your manuscript into the editor and work your way through the hints and tips.

• Separation of logical content
• Write short, simple sentences. Each paragraph has a maximum of 2, 3 sentences.
• Include practical examples throughout the article
• Use easy-to-understand words
• Mark, number each idea in the post
• Split image content;
• Use video and other multimedia content (where appropriate!) In the article

13. Do not try to write long lines to increase the article length

Do not fall into the illusion of "longer content is better for SEO".

This is not always true.

There are cases that need to be short ... keep the article short.

In addition, you should also remove the unnecessary parts out of the article.

And sure, you are not the "wind" right in your post offline.

For example, when you say you have 39 content marketing trends , make sure you include all 39 criteria in terms of quantity and quality

14. Link out very well for the reader and for both effective SEO

If your content contains links to other high quality, reliable and relevant content that you write, it will help you build relationships with the site owners. other.

In addition, I found a small correlation between the number of links out and the ranking results on Google as follows:

Note: Using outlink also has some important note, you should read more in this article to master the use offline.

>> Reference 3 unexpected benefits from External link

ON-PAGE SEO

Great content is not enough to help you stand tall ...

That content needs to be optimized at the same time for both Google AND the reader.

If On-page elements are not optimized, even the BEST content may fail.

To simplify the tips below, I recommend you install SEO Yoast plugin to your website (if you are using WordPress platform).

Insert keywords into article titles and other appropriate places

There are cases where some sites will rank without keywords appearing in the title tag. But for the most part, the majority have a clear correlation between the keywords in the title tag and the rankings as follows:

So you need to ensure that every page on your website must have a unique title tag and your primary keyword is displayed once.

Not twice but only once!

Similarly, for the meta description tag and the H1 tag of the article

But do not be foolish that abuse tries to cram the keyword into.

Try to create a prominent title, stimulating the reader

If your goal is to get 3rd place, pull in significant traffic for your website. Then you have to create the title attractive.

You only have 55 characters to write a good title, so you need to invest a little bit of gray matter here.

How to write an attractive title, attract attention, stimulate the reader's feelings?

If you need to find some good examples of headlines then look at the viral content on Facebook. These posts have a high click-through rate and are shared like crazy.

I give you another tip ...

If all the headlines in your site are in a certain format, then try writing something else to try. Then your title will stand out in the SERPs. Maybe this change will bring you a few clicks there.

In particular, if your clickthrough rate increases, your rank will also improve!

Refer to 5 techniques to increase CTR in SEO from title

17. If you are an e-commerce website. Include keywords that represent "intent" of potentially profitable sales.

If you are running Ecommerce website, you will of course want to target those who are "ready" to make a purchase.

Example: If someone searches for 'violet' they can search for:

• Product Review
• Picture of the purple shirt
• Information on purple shirts.

But someone searching for the word 'buy purple' means they are more likely to be ready to buy.

So just add a word like 'buy' to your title so you can target those who are ready to buy.

The ecommerce site header syntax is usually like this:

Buy {product name} Online, Buy {product name} Online /

These titles are formatted like this will save you time when writing custom titles for thousands of different products!

Increase your website clickthrough rate (CTR) meta description

The title tag has 512px to show on desktop search results, then the rest is a 3 dot marker ...

Meta description tag, after displaying 923 px, the rest is dot ...

This 3 dot mark has a bad effect on the click rate. So keep your title tags around 512px and meta description around 923px (max) to minimize short cuts in search results.

A general rule is:

- your title tags <55 characters

- meta description <155 characters.

19. Meta description tags determine the majority of clicks on your website

Really! The meta description tag is like your ad in search results.

The descriptive tag will not always appear as you would like (sometimes Google will randomly pick words that are more relevant to a user's query).

But most of all, when it comes to a unique, engaging profile for every page on your site, it will naturally attract a lot of clicks.

>> 15 The formula for writing a description that appeals to the user clicking on the article on the website? 

The best way for you to know which good description is to constantly experiment with different meta description formats for optimizing CTR.

20. Website content optimization

Why people visit your site? That's because of the content, right?

So, make sure in 1s when the reader reads the website, they easily grasp the content they are looking for.

At least the title should be fully displayed without the user having to scroll down.

You should also minimize the use of anything that distracts the reader's attention, such as:

• Too many ads annoy the reader
• Pop up banners are annoying: it might be a good idea to increase conversion rates, such as adding more subscribers. But in parallel, many readers are annoyed with this type of banner and they are ready to immediately shut down your site. Be careful that when you use pop ups, they are easy to turn off.
• Interstitial ads: Google claims that it is possible to penalize websites that display interstitials, full screen ads for mobile users. So be careful with your interstitials-especially those that block users from reading content as soon as they touch your page.

21. Make sure your website is compatible with all devices

Your site must work on a variety of devices, operating systems, and screen sizes.

That means it must be optimized for display on mobile phones!

It is also best to have access to the disability.

22. Get more traffic from Google Image

Google image search can bring a lot of traffic to your site.

This is especially true for people who are doing business in e-commerce.

Why? Because many users start looking for products by searching images on Google, not a regular search.

But the problem is that Google is not smart enough to determine what's in your image. You have to tell Google what it is. So, add the alt text description (subtitle) to all of the images.

Refer video optimization standard image SEO  promote growth Google Map

You should also compress and optimize your images for download as quickly as possible.

Why? Because this is a ranking factor not only in Google Images but also on regular searches.

Having a WordPress plugin called Short Pixel  can help you with this.

The plugin automatically compresses your images as you upload them.

How to save on memory efficiency! Accelerate page loads!

Set the URL short, reflecting the content idea

Use short description URLs for your content pages.

Here's why:

1. They look better
2. Using the keywords in the URL will be beneficial for SEO
3. When the anchor text anchor text is bare link, they will display the keywords that need SEO

I recommend that you put a 2-3-word long URL with a hyphen.

For example, the URL for this post is "thu-thuat-seo"

Check out the SEO Onpage 2018 optimization checklist

24. Minimize content duplication to please Google Panda

Dark text appears several times on your page.

Maybe this is not a big problem when your website has a lot of content. But eCommerce sites are different. This is not good at all.

Why? Because the product pages sometimes have only 50 words describing the product. Then there are 500 terms of delivery terms and so on, repeated many times on each page.

So how does Google understand?

It understands that "only 10% of content is unique across all of these pages and they provide little / no value to the user at all."

And that means Google Panda will "look" at you right away.

>> What is Google Panda? The 95% misunderstanding that SEOer Vietnam made about the Google Panda algorithm 

25.SEO local

Contact information about your company should be easily found on Google. If you are a locally targeted business, that is even more important.

Actually, I recommend adding your real address and contact details to the footer of each page.

>> Details of the most effective SEO Local SEO 2018 - 2019

That way, you're consolidating your position with Google and sending a solid trusted signal.

>> Refer a case study dominating Google Maps by GTV SEO

Choose a brand name domain, rather than the domain name has the correct keyword

If your domain has the exact keyword, then only bring a small benefit for SEO only.

I just found a small correlation in effective SEO with domain names that are accurate.

So choose a good domain name instead of just looking at domain names with long winding words like tukhoachinhxacseo.com.

Take away the SEO value ... then it just looks much better!

Improve website load speed by applying Google suggestions

Page load speed is really a ranking factor. By eliminating other factors, websites with faster page loads will rank higher .

When I research on page load optimization in the Onpage SEO section, the correlation between ranking results and page load is small. But obviously, it is present.

The easiest way to improve your website speed is to use Google Pagespeed Insight. You can find a lot of suggestions from Google here. Follow the prompts to be right.

See how to optimize the basic website speed for wordpress  here

28. If you use WordPress, install the Caching Plugin

This plugin will make a big difference to your page load speed. If not installed, WordPress will respond very slowly to your website loading time, especially when multiple people at the same time visit your website.

The Caching Plugin saves static html from the user's access history. Then when users re-visit the website, they are easy to access right away. From there, your server does not need to work too hard.

I encourage you to use the plugin named WP Rocket .

29. Installed AMP (Accelerated Mobile Pages)

AMP will help you load web pages instantly. Google is increasing the ranking of sites that have installed AMP because of their optimized user experience, longer retention on the site, reduced website bounce rates, and improved rankings on mobile devices.

How to create AMP details from A - Z for website:

If your site is running on WordPress, you can use the free plugin (https://wordpress.org/plugins/amp/) to easily set up your AMP.

However, you should check your AMP interface, will need to adjust slightly for the wordpress website.

30.Set Up Rich Snippets / Structured Data to increase CTR

Organic traffic is more competitive than ever.

Rich snippet is a special piece of information / content (such as image, review rating, breadcrumb navigation card, etc.) that makes your website stand out on the chart and get more clicks.

You should add additional snippets of HTML tags to help search engines better understand the content of a web page.

Images on one of the   10 popular types of Snippets :

Obviously, this will help you improve your CTR rate, sure!

31. Find High Ranking Keywords But Low CTR ... Then improve CTR to pull traffic

The Search Analytics report is probably the most useful information in Google Search Console.

You can also use this report to find high search volume keywords but have lower average CTRs for their ranking positions.

Once you've identified these keywords, you should make experiments that change the title tag, descriptor tags to increase your CTR to the desirable level.

32. Frequently refreshing the content

If you already have an article on your site with a particular keyword, do not start writing another post with the same subject.

When multiple sites compete for the same keyword most likely no page will be ranked

Instead, update your content with old blog posts to keep your content fresh, relevant, and "ranked" better from getting Google's trust.

The better the content of your post, the more traffic you will receive.

Try answering user questions below each article.

This is a new feature of Ahrefs, you choose Keywords Explorer > Enter Keywords> Questions

For example, you have a tutorial on how to make yogurt, you can refresh your content by adding the end of the article a series of inquiries such as:

Optimizing the experience, answering the information needs of users, just refresh the content of the website.

Whenever you find something new related to an article you already have on the site, be sure to note it. 

At GTV, we have a statistics table covering all the blog content on the website. Whenever a member sees a new topic, we immediately take notes, categorize them and update them to the corresponding blog posts.

You can also add things like "Update date / month / year" to let users know that information is not outdated.

That's great, is not it?

33. Build links

When it comes to SEO, link building is really a big job.

You want to be ranked high then the  backlink . is still an important factor to consider for deployment because according to Neil Patel, backlinks accounted for 20.26%

Here, I list you the things you need to do ...

34. Backlink broken

Go to "best by link" in the Ahrefs to find the broken link you offline.

Site Explorer >Nhập domain > Pages > Best by links >chọn “404 not found”

You can fix them by contacting the owner of the affiliate website. Ask them to update these links or just set up a 301 redirect.

And that's it! Delicious peach branch.

35. Steal the broken link of the opponent

"Stealing" the backlink of the competition is a pretty used phrase, but in this case it really is!

• Look for broken backlinks on content on your competitor's site.
• Contact the website owners of the backlink and ask them to point to their website instead of the broken link

You can find all the broken links pointing to your competitor's site in seconds by running the "Broken backlinks" report in the Ahrefs Site Explorer.

Site Explorer > Enter your opponent's domain> Explore > Backlinks > Broke .

However, this method is less SEOer Vietnam use. It requires more effort to find & contact the web host.

Instead, you can apply the way below ...

36. Focus on building traffic links

What is the best backlink you can bring to your website?

It is a link that leads traffic to your website.

(After all, is not that a backlink task?)

Any backlink that brings traffic to your website will be good for both business and SEO. It will be completely safe in advance of Google updates in the future.

But how do you determine which backlink is likely to carry traffic?

Ask yourself the following question "Do you think this site / site will bring traffic and visitors will probably click on my link?"

However, there is a way to help you estimate it using the Ahrefs Site Explorer tool. Enter the URL / Doamin> Overview

Some of the indicators you should note are as follows:

Domain Rating (DR);

URL Rating (UR);

Ahref Rank (AR);

Do not underestimate the backlink No follow - Pay attention to the balance between link Doffolow & No follow

While dofollow backlinks are better for rankings, but SEO experts also claim that nofollow links have some effect on SEO.

Either way, there should be a fair proportion of both types of links in your backlink story

So you should not be too concerned whether a link is dofollow or nofollow.

If it is a high quality link (ie, it is capable of bringing traffic, relevance, strength), try to get it!

Use anchor text keywords correctly, but do not overuse

I have an article on anchor text types and how to use them here. You should go for a closer look at the influence of anchor text on rankings.

Accurate keyword anchor text has a great effect on SEO but should only be used at 2% level on all other anchor text types. Because you're so easy to get over optimized!

>> Case study GTV SEO with the keyword "seo services" use a variety of anchor text and anchor text  density to avoid the optimization of the dose density

39.Remove / Disavow the bad backlink

If you are serious about your business, do not waste your time building spam links.

They simply do not work, but they also have a negative effect on you.

Either way, you should always check your backlinks because you just want to get good links only.

You can export your entire link using Ahrefs Site Explorer.

Site Explorer >Nhập domain > Backlink profile > Backlinks > Export

Any suspicious and / or low quality links should be removed - Please contact your webmaster and request removal.

Or disavow yourself by using the Google Webmaster Tool

Follow the backlink of the competition

If the site is linking to your competitor, you will also want to get a link from them!

Use Ahrefs Site Explorer to export the backlinks of your competitors and look for opportunities in your way.

Site Explorer > Enter your opponent's domain> Backlink profile > Backlinks > Export

You should also closely monitor your competitors as they have new backlinks.

Ahref can send a daily, weekly or monthly email notification every time a new backlink is discovered that points to a specific site.

Just set a warning for your competitor's domain (and a special page) and you'll soon get a list of potential customers who have a good link straight to your inbox.

Alerts > Backlinks > Add alert > Set frequency > Daily/weekly/monthly

41. Find the sites that link to many competitors ... and they will definitely want to link to you always.

If a site is linking to some of your competitors, but is not affiliated with you, then there is a chance to get another link.

Use the Ahrefs Link Intersect Link Tool   to find links with multiple competitors and tell them they should also link to you!

Tools > Link Intersect >nhập tối đa 10 domains > Show link opportunities

42. Find the backlink of the opponent

Finding a constant source of backlinks from your competitors (ie the sites associated with them many times) is a great way to get quality link building.

In addition, you will also gain insight into their advertising strategies.

Find the content of the most backlinked competitors. Write a better story and steal their backlinks!

Find out which content has the most direct links to your competitor's site by running the Best by links report in Ahrefs Site Explorer.

Site Explorer >Nhập domain > Explore > Pages > Best by links

RD indicates the number of domains pointing to each page.

Let's create a better content and reach out to all the affiliate sites to steal links!

Create a "Linkbait" strategy to capture multiple backlinks and traffic

' Linkbait ' content strategy is built to attract links.

It must be very good, valuable and unique that any logger / influencer can not point the link to.

These links then help to improve the ranking of the website in the search engines.

Pretty simple, right?

People love to share articles about topics they are passionate about.

If you can create something interesting and visually related to the passion of the audience, your content will viral.

45. Use Ahrefs Alerts to increase your outreach rate

If you are a white hat backlink, use the guestpost tactics, create hyperlinked content to make other bloggers link to your article, you will definitely like this.

Imagine that, if a blogger in your market to create a quality content, then you email to contribute as well as clarify the article more then please introduce your article in the article. That blogger.

If your articles help their article to resonate in the market, they will be ready to give you a backlink.

To find content that has the same subject matter as your original content, set up an Ahrefs Alerts

Alerts > Mentions > Add alert > Enter query > Set frequency > Add

Ahrefs will send you an email message with the same subject with the keyword you submitted.

You just email them just like my deployment & success is .

46. ​​Use marketing tools to email at large scale

Smaller reach campaigns can be implemented in your regular email client.

But when you have a large prospect list or are working in a group, you should use a tool to speed things up.

You will also want to keep track of all contacts / correspondence.

Buzzstream will be a good tool for managing and tracking email expansion campaigns for you.

In addition, it will automatically display your contact information (including email) to potential customers, saving you a great deal of time.

In addition, you can use Infusionsoft, MailChimp, GetResponse to send email to people who have subscribed to your newsletter.

No matter which tool you choose, always find those who have opened the email many times but do not respond. They are the main candidates for a follow-up just a few days before doing so.

Also ... do not send too many emails at once.

There is a delicate line between marketing and spam. And that's the limit you do not want to step over!

47. Diversify content and post them in a variety of formats

Get the most out of your best content by turning it into a visual display, SlideShare slideshow or video and share it on relevant websites.

You can also expand your audience with the most interesting content by posting them on websites such as:

Medium; Linkedin Pulse; Social Media Today, Pinterest, ….

And do not worry about duplicate content.

As long as you quote the source of the original article then ok

48. Get link from wiki pedia

Anyone can add a link to Wikipedia. But the trick here is how to keep this link is not deleted.

The answer is simple: Make your content great. Otherwise Wikipedia's mod will delete it right away.

Try inserting the link 10 times, maybe you will succeed up to 9 times. If the content you point to is really good.

49. Answer the questions on the Quora / Forum website to pull the traffic

Links from questionable sites like Quora may not provide the most SEO value in the world, but they can lead to traffic.

And traffic (and sales) is what we really need, right?

Similar to forums, join in, answer questions, and you'll be able to share links and bring traffic to your site.

And the interesting thing is, when the user clicks on, they may already have a certain trust for you.

That means they can become your potential customers!

50. Search for backlinks from the times your brand is mentioned

If someone mentions your brand but does not point the link to your page, it's a chance for you to earn a backlink.

They know you well, so you will be approachable and ask if they insert the link into you again.

It's also very easy to know, tracking the mention of your brand.

Just set a warning for your brand name and you will get it whenever it is mentioned anywhere on the web.

Alerts > Mentions > Add alert > enter your brand name in the search box> set frequency >  Add

51. Do not hesitate to start your own blog ... Then your blog will prosper over time only!

A lot of SEO people, just focus on developing their SEO articles or just copy news / share articles on other pages about their site.

But you do not realize a huge value, that is ...

Many big brands are built on the basis of Content Marketing through Blog / Vlog, such as Gary Vaynerchuck, Digital Marketer, Backlinko ...

In Vietnam, we are no stranger names such as, Thach Pham, The Khuong of Kiemtiencenter or myself of branding GTV SEO through Blog & Vlog .

With the message you want to convey through content, create value differently from others in the same field and continuously create content, you will gradually create a huge fan base for blog / vlog.

Since that traffic to your website more and more, brands & revenue are growing.

And better, your website will be strong (thanks to traffic ) to help other articles you want SEO in the competitive market will also be easier than before.

52. To be noted for the use of your copyrighted material. (yes, a backlink  !)

Whenever you find out who else is using your image / content, email them and ask them to source your site so that users can easily find it.

From here you will also get a good backlink.

53. Add internal links to "promote" content

Want the best content / in your most competitive market a little "force" to be able to top that higher?

Simply by using internal links on other high-UR sites, or sites with multiple traffic / links.

Detailed manuals Internal link  Internal link for SEO & increase conversion rates.

SEO Techniques

Content Truát'ss? OK

Optimize Onpage SEO Standards? Ok goat

Dozens of backlink substances? Ok

You've done a lot!

Now is the time to optimize your website for Google & UX (User Experience).

Briefly explain "SEO Techniques" is to make sure your website is set up for maximum success.

This is extremely, extremely, extremely important. If you want all of the things you do above to be exponentially  resounding, you certainly do not want to miss it.

And now the "techniques" that you can apply this.

Build a page structure that helps you navigate Link Juice to the entire website

Allowing Linkjuice to flow freely throughout your entire website depends a lot on the structure of the website.

Ideally, you would want any article of your website just a few clicks away to allow users to easily read your content.

Especially with the important pages of your website. You will want them to be easily accessible to the robots / users anywhere on the site so that Link juice can get to that site the most.

>> Building a silo structure for website optimization website structure. You should refer to the structure of the site hubs .

Use Canonical Urls for Duplicate content

Add Canonicals Urls to set preferred URLs for duplicate content pages.

For example, eCommerce Systems allows you to filter categories by different attributes / product lines that can automatically generate multiple URLs but show the same content.

When using Canonicals Urls, robots will know you want to prioritize which pages appear on search engines, avoiding the "embarrassment" of having too many pages with the same content.

>> More 13 Mistakes SEOer Takes On When Deploying Seo Techniques

56. Use www or not www (not both)

I know that you take it for granted.

But the truth is, when I received more than 60 SEO projects, I was amazed at how many websites did not do this.

When your website has the same article but has 2 URLs: 
https://gtvseo.com/seo-onpage/

https://www.gtvseo.com/seo-onpage/

This is similar to the above, will make google easy to lose direction and cause more harm.

So choose one of the two versions above and 301 redirect the rest.

It would be better if you also selected your favorite version of google search console .

57. Block Robots from "sensitive" content.

Exclude Google bots and other crawlers from sensitive sections of your site (such as administrator logins) by blocking them in robots.txt.

58. Use 301 redirect for pages that have been moved / deleted.

Always use 301 redirect to refer to old pages to new URLs.

Previously, there were rumors that when you use 301 redirect, you will lose some of the power of the old page. But Google recently confirmed that 301 redirects will transmit the full power to the new page.

59. Use the Content Delivery Network (CDN) to serve your content

What is CDN and what does CDN do?

Let me explain below.

Most of the hosted web sites are located somewhere in the world (eg United States). Or in Vietnam, in Vietnam / Singapore / Hong Kong.

But what if there were some traffic coming from England?

As a result , the line will be slower for UK users. This is not good for SEO & user experience at all.

CDN will help you solve this problem by making copies of your site's cache across multiple servers across the globe.

That way, when a visitor arrives at any page, it will be loaded from the server located near the user's real location. => Faster.

Not only does it speed up your website, it also saves bandwidth costs.

Cloudflares is one of the easiest and most efficient CDN installations. Even SEO GTV we are using.

You can refer to how to install cloudflare here.

60. Install the SSL certificate on your website

SSL has become Google's ranking number since 2014.

Why?

The answer is quite simple, for security reasons.

Let me explain to you ...

Crime is growing more sophisticated ...

Of course, many people are afraid to share sensitive data on the web.

SSL settings are also quite easy. In most cases, the hosting provider can help you.

However, there is another simple solution: CloudFlare.

You just need to change your server domain to instruct CloudFlare and then, CloudFlare will act as a filter, block spam, and bad IPs from accessing your server.

Be careful! Transferring from http to https will have some effect on SEO!

You can refer to 14 major influencing factors to Onpage SEO .

Identify hidden indexing issues by typing "site: mydomain.com" on the search appliance.

You can get an indication of how many pages Google has indexed for your site by running the following searches:

site:mydomain.com

If the page number is higher / lower than expected, it's a sign that you have indexing issues that need to be fixed.

62. Get advice from Google about what you should fix on your site

Did you know that Google will really tell you about the issues on your site?

And give you feedback on what you should fix / improve for your entire website?

Just sign up for Google Search Console (FREE).

Here are some cool things you can learn in Search Console:

Use a crawl errors report to find any errors Google encountered while crawling your site.

Crawl> Crawl Errors

If you see any "404s not found" errors, you may want to set up 301 redirect for those pages.

Server error can be a sign that your site is loading slowly, so that's definitely what you want to consider.

Please fix what you can!

63.Submit Sitemaps to help Google crawl your site

You may want to add a sitemap to make sure all pages on your website can be found and to set crawl priority.

Crawl > Sitemaps

This is not a big deal if you have a good site structure, but that is one way to bookmark the list.

It is also necessary to force Google to re-crawl a page whenever it's updated (and not just wait for Google to crawl it back).

This only takes a few clicks and this page will be saved almost immediately.

Crawl > Fetch As Google > Fetch > Submit To Index > Crawl only this URL > Go

Other tips

Congratulation.

You have gone so far here.

I hope that you have a lot of SEO stuff with 62 tips above.

Now I will share some general tips on implementing SEO.

Let's get started!

64. Delete / no Index the content Thin

What is Thin Content?

Thin Content content with little value for the user or too short content (eg 200-300 words)

The google panda algorithm will penalize websites with too much thin / duplicate content.

Solution to fix the website penalty algorithm Google Panda

Either remove them either to "no-index"

65. Check your site for hack / insert strange links.

If your site is hacked, your traffic will drop like a waterfall ...

And Google can even remove you from the SERPs (the website is no longer visible on google)

Therefore, it is important to ensure that your website is not hacked and no suspicious links are inserted.

Sucuri's free site check will help you scan your site for any weird / hack / security issues for free and even blacklist.

If you have any problems, Sucuri also offers a paid payment service

Find the cause of the sudden drop in search traffic

Getting your traffic down dramatically is usually the first sign that you may have been penalized.

But before you panic, make sure that nothing happens to your site that could have caused a drop.

For example:

• Has your website "lost connection" for a while?
• Is your analytics tracking code installed correctly?
• Do you have a full page index? (I've seen a lot of this stuff - and even when I was)

If everything looks good, you can be fined.

Reducing traffic matching Google updates is an early sign of algorithmic penalties.

If you are google penguin fine watch the video chain hospital traffic to handle them offline.

67. Pay attention to the penalty message of google

Even worse, reducing traffic is a manual penalty from google

Manual penalties mean that a Google technician has actually reviewed your site (or profile link) and found something suspicious.

It could be:

• Links to suspicious websites
• Poor quality content
• Outlink out suspicious
• User-controlled content;
• Use the wrong schema (articles that use schema products)

Manual webspam penalties will usually be emailed and a message in Google Search Console.

The restoration of the form of hand sanctions is not a simple matter, so you have to be careful when removing links, indexing pages, ...

If in doubt about your ability to repair, please use the services of an experienced SEO consultant. (Not GTV SEO. GTV only accept the overall SEO service or PBN system construction only).

68. Unlock the "not provided" keyword by linking Google Analytics & Google Search Console ... (in part).

Google Analytics is a very useful free google tool when it comes to measuring traffic.

BUT, while still telling you a lot, it no longer tells you which keywords are driving your search traffic.

Yes, it does ... but it's pretty poor.

This is because Google groups most keywords under "(not provided)", as follows:

This is obviously very bad. It gives little or no information that is helpful to you.

Fortunately, by connecting Search Console to Analytics, you can pull keyword data from Search Console's "Search Queries" report.

It is not perfect, but it is definitely an improvement.

69. Filter out Junk Traffic

Traffic spam from reffering sources usually occurs when fraudsters trick Google Analytics into reporting referrals that have never occurred.

Really annoying. And it disturbs your Google Analytics data.

This is what is usually like in Google Analytics:

These "ghosts" will make traffic reports inaccurate.

Even these traffic can come from sex! 
This leads to your website being "affected not lightweight"

Fortunately, Ahrefs has a pretty good way of handling these cases.

You can find it at https://ahrefs.com/blog/referral-spam/

70. Track outbound links with event tracking

Your knowledge is more about how users interact with your site better, so it's worth setting up event tracking for outbound links on your site.

If you send someone more referral traffic, they may have noticed that. Therefore, they may be able to accept your guest posts.

Make your content easy to share

Social media has no direct impact on your rankings.

BUT, it disseminates your content and makes more people pay attention to your content.

Social Traffic can also have an indirect effect on factors affecting rankings, such as:

• Traffic
• Brand search;
• Type the url directly into the browser

V..v

So, in the spirit of making your content easy (and appealing) to be shared on social networks.

You can refer to the article below for easy viral content creation on the web.

http://www.ducanhplus.com/2017/05/viral-content/

October 2018 Update:

I bet you have learned a lot of knowledge here.

However, these are the latest seo website guidelines I added in 10/2018.

The best SEO tips for Google below will help you speed up the development of the website faster!

72. Add the Breadcrumb Path to your page

Adding Breadcrumbs brings a lot of benefits to your site, especially for ecommerce sites.

Breadcrumbs make up the texture for your site.

The majority, or most of the online selling sites, link from the catalog page to the specific product. This means that the category page has made the individual pages of each product category more visible.

I'm sure everyone wants their catalog page to rank high, because it's optimized for the most searched keywords, but if you use the navigation breadcrumb tag, you'll increase the page strength. catalog when connecting them to all the relevant small products.

If you are using CMS, this is even easier.

Most of the available templates already have navigation tags, so make sure that you have checked the settings for these templates first.

If the website is built on a self-regulatory basis, you need to have programming knowledge to do this. Ask a programmer to install the breadcrumb to save your time and effort!

Finally, I want to add some thought to you so you can always move forward in a dynamic SEO world.

73. Set up tracking on the website

Tracking is very important.

If you do not regularly monitor and check the rankings, you can hardly recognize the problem your website encountered.

What pages make the viewer exit quickly? You should improve these pages first, especially if they have a high search volume.

In addition, if you do not check for natural traffic, you will not know:

• Whether the website is growing or not
• Whether the search engine is penalizing the web or not
• Your rank has dropped or not
• How to increase traffic, expand your SEO Marketing strategy

You can use Google Search Console and Google Analytics to track your natural traffic and problems with your site. They are fairly easy to install as long as you have access to the server.

>> How to install Google Analytics and evaluate the quality of the website through this tool! 

You can even install them through CMS.

You can use Google Tag Manager to execute the tracking code. They are also easier to manage later.

>>> Use Google Tag Manager to track the code for the web: 

If you want to set a higher level, you can try HotJar, which can generate a heat map showing where the user clicks on the most on a web page. However, to read, understand and utilize Hotjar to improve the user experience, there should be an experienced person.

74. Compress & Optimize Your Image:

Images occupy the most space on your server. That means they also take up the most space on the viewer's device, and of course they spend most of their time downloading images.

Slow loading times have a huge impact on the conversion of web pages.

There are two reasons why images take up so much space.

The first reason, for example, is that you can own two images that look the same, but one image is 1MB and the other one is 1/5 MB.

How can this be?

Yes, I'm not sure how compressing images will really work, but it will result in smaller images without reducing their size or quality on the screen.

You can use plugins like Smush for WordPress or image compression tools like ShortPixel with API.

You can also compress your images every time you upload them using TinyPNG .

If you do not know how to use these tools, just download the compressed images and then upload them to your erver.

Plus, a 2000 x 2000 pixel image will take up more space than a 500 x 500 pixel image.

Therefore, do not load the 2000 x 2000px image and shrink it to 500 x 500 px using CSS. Browsers will have to download images that are four times larger than they need to be.

To make this work faster, you can study the HTML attribute "srcset". You can use it to only download specific images on to a certain size

75. Reuse existing content

You can easily get new search traffic by reusing existing content. You can turn it into a PDF file and use it to build and send lists of emails, or you can turn it into a video or a podcast.

You can even use that content to share directly on social media like a story. Accordingly, long unlinked articles will reach more on platforms such as Facebook.

Different audiences like different types of content, so extending the format more than plain text is smart, especially as demand for video content is increasing!

76. Make your site mobile-friendly

This is not an easy part of SEO tactics. Consider the age of the site, you may have to redesign the whole, or even rebuild from the top of the site.

Because Google will rank your pages depending on how users view them on mobile devices.

You can edit everything on CMS by simply installing the template. However, depending on the plugin you have installed, some functionality may be altered.

It's a really small change, but it's definitely going to bring a lot of results!

77. Learn / test as much as possible

Knowledge is power.

But more important is the experience you have gained when applying that knowledge.

Always update & apply the knowledge of SEO daily.

You can follow the Blog or Vlog of GTV SEO to update the latest knowledge.

Signing up for GTV's email is a great start 

Once you've perfected it, you can refer to our SEO & Do Our Process to have a solid foundation.

78. Pay attention to the situation of Google Updates (And the Case Study in the world)

Everything changes in SEO, so keep up the updates and pay attention to the algorithms.

Read / study case studies in the world and see what you can apply yourself.

>> Updated 1 / 8M algorithms have a wide influence on most websites in the world. 

However, do not rush to edit your website or make any changes as Google updates the algorithm , following these 8 things to restore your website now!

79. Patience

Effective SEO work hard and time, but effort and wait is worth it.

You have to know that, unlike before, Google restrained your time up top & get backlinks go a lot.

Currently in 2018, it takes 30 - 45 days to see the effectiveness of backlink.

And for new websites, this time seems to take up to 2 months for the Google Sandbox algorithm

So be patient.

80. Do not spam

I personally see a lot of you holding a content post, spin continuously

Then, take this series of content posted on the forum and then backlink. Then ask why not top?

The truth is, google does not have "dumb" .... So do not spam, make the tactics sustainable.

81. Choose the right path

Remember when I stepped into the SEO road, there was so much information that made me dizzy. Which is go backlink forum, which is text link, which is Content is King, GSA, PBN, blog comment, satellite models ... so many types.

When I learned about GSA, some people said it was not effective anymore, but forum is better, so I learned the Forum. Then when you go to Link Forum, the backlink rumors are effective, then Google now love each content only. At that time, I did not know the way. Someone tells Google to love every adwords, money is top ...

Then someone told me: "There are more than 200,000 ways to succeed, choose the way you like best. Look at the 1000 greatest influencers of all time, they all choose the path that best fits their interests and all other things. "

I did not understand why I was convinced at the time, and so I chose the path to PBN to get into something else. (like choose)

In turn, I found out that PBN is a backlink that requires a great investment and thorough while I do not have a mother in my pocket.

I remember the first time I stood up to share about the PBN link deployment model and the small successes, who are known as the hardest SEO SEO Hcm laughed face to face cursing the curse of the type. But still, I continue to deepen my research into what I believe to be truly effective and to gradually achieve the next successes, which are growing up to this day. My success is based on the core of backlink & PBN.

So if you want to start SEO or anything else. Choose a road that you feel like, fit & feel the strongest.

From that point on, 15-16h / day, 365 days / year, continuous testing, falling and standing up, etc. Remember, in the short term, you will encounter extremely difficult, life is like a dog, no one trusts you ... But at the top is what the echoes will happen and it starts with your hard work, effort and faith.

Epilogue

Above are all 81 SEO tips effective website in 2018 - 2019.

You may have heard of these SEO tricks before, but the question here is, have you actually tried them ?

Not all of these SEO strategies are easy to implement, but you will definitely be able to improve your rankings with the tips above.

You do not need to be an expert to perform these procedures, and certainly, these tips do not bring the risk of penalties for the website.

Have you tried any of these SEO guidelines? Please let me know below this post!

And do not forget, if you like it, share it right on the social network  sharing articles on Facebook offline.

The article is referenced from Cognitive SEO &  Ahrefs